Speaking the IP Language and Getting Ready for SMAU

Toscana Promozione is sending to SMAU 20 companies from Tuscany.
In order to prepare entrepreneurs and managers to  face potential partners and customers in Milan, during the roadshow, Toscana Promozione has organized a series of mini-lectures on the topics of:

– IP Management

– Business Planning

– Elevator Pitching

Alberto was the instructor for the IP Management track, and his goal was to raise the IP awareness of participants.
The lecture was conducted in the beautiful setting of Villa Fabbricotti in Florence.